Marcelo Costa studied Creative Media at London College of Communication, UAL in 2005 and was one of the first Brazilian students to take part in the UAL Selection Process arranged by Language Partners in Brazil.
After working for a number of agencies in London, Marcelo started his own ad agency Senores in 2012 with his partner Fabiana Costa describing their work as the intersection of story telling and technology.
I caught up with Marcelo and Fabiana recently in Sao Paulo to find out more about one of their new projects Creative Lab and was delighted to hear that Senores has become the first Brazilian agency to win the Small agency award from the American magazine Ad Age:
‘Sem Dono’ Beer Campaign Promotes Adoption by Featuring Dogs on Beer Labels
